To prove our point, we've chosen to start with a 2009 Dodge Challenger R/T. Why a Challenger? Well, it's an inexpensive full-size, rear-drive V8 muscle car, something Detroit car companies know how to build better than anybody in the world. It's also beautifully reminiscent of the classic 1970 Challenger, clean and enticing to a wide cross-section of American drivers.
This month, we're improving the already impressive performance of our Challenger, using a variety of inexpensive parts and some clever ideas we've learned at the racetrack. Our goal is a world-class muscle car that out-runs, out-stops and out-corners superexotics that cost ten times as much. That's the "Muscle" half of our project.
Next month, we'll add the "Eco." With inexpensive aerodynamic aids, a state-of-the-art electric drive system and some other helpful bits, we'll turn our potent Challenger into a parallel hybrid plug-in/solar/electric that burns no fuel at all in everyday driving. We think this is a spectacular way to please both environmentalists and enthusiasts. Eco+Muscle. What's not to like?
You'll be able to examine the Eco+Muscle Challenger in our display at the NASCAR Pocono 500 race in June, at the San Bernardino Route 66 Rendezvous in September and at the Las Vegas SEMA Show in November. Next January, we'll auction it off in Scottsdale. Here's your chance to own one of the most innovative vehicles ever built. Eco+Muscle!
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